Art Basel
Art Direction / Brand Management
2019–2024
Over the past five years, my role has evolved into art direction and acting as a sounding board for interior design, branding, campaigns, wayfinding and signage for all the shows in Hong Kong, Basel, Paris and Miami Beach. I successfully managed and executed impactful designs that enhanced the overall show experience. Through close collaboration with internal and external stakeholders, I ensured seamless communication and alignment with the show’s vision. My responsibilities encompassed the entire design process, from conceptualization to implementation and production.
Art Basel Creative Team:
Jeanne-Salomé Rochat (Head of Brand & Creative)
Olga Borda (Brand Manager)
Inès Barrionuevo (Junior Brand Manager)
Please find an excerpt of the most relevant contributors listed below.
Thank you for your valuable inputs, support and endless dedication:
Global: Barnbrook Ltd., Bullitt Productions, Gremper AG
Basel: Sarah Dillier, Office Luis Bischoff, Luiz Albisser, Mathilde Agius, Bubu AG
Miami Beach: Volfram
Paris + Hong Kong: Tom Postma Design
Image courtesy of Art Basel